Canonical URL: https://www.pulsatehq.com/news/leverage-announces-strategic-partnership-with-pulsate-to-transform-member-engagement-for-credit-unions
Description: LEVERAGE and Pulsate partner to help credit unions deliver personalized, timely digital engagement through Pulsate’s platform.
Type: NewsArticle
Author: Pulsate
Published: 2025-09-08

Announcement

# LEVERAGE Announces Strategic Partnership with Pulsate to Transform Member Engagement for Credit Unions

LEVERAGE and Pulsate announce a strategic partnership to help credit unions deliver personalized, timely, and impactful digital engagement through Pulsate’s platform.

Pulsate

September 8, 2025

Tallahassee, FL (SEPTEMBER 8, 2025) - _LEVERAGE_, the service corporation for The League of Credit Unions & Affiliates, is excited to announce a new strategic partnership with Pulsate, a leading provider of intelligent member engagement and mobile marketing solutions. This collaboration marks a major step forward in _LEVERAGE_’s commitment to helping credit unions deliver highly personalized, timely, and impactful digital experiences to their members.

“Our partnership with Pulsate allows credit unions to meet their members exactly where they are—digitally, emotionally, and financially,” said Steve Willis, President of _LEVERAGE_. “This is about more than technology. It’s about helping credit unions become lifelong financial partners to their members by providing relevant, timely, and impactful engagement every step of the way.”

The platform enhances digital communication with a variety of dynamic tools. Push notifications ensure members receive relevant updates in their moment of need. In-app messages greet members with tailored offers and communications the instant they log into their mobile or online banking. And a scrollable, personalized feed keeps important financial information and offers right at members’ fingertips—creating a seamless, always-on experience.

“Pulsate is designed to help credit unions nurture loyal, financially empowered members for life,” said [Sarah Martin, CEO of Pulsate](https://linkedin.com/in/sazmartin/). “Together with _LEVERAGE_, we’re excited to bring this cutting-edge technology to more institutions, helping them strengthen relationships, grow revenue, and deliver exceptional digital experiences.”

By harnessing actionable insights from core and digital systems, credit unions can better anticipate member needs, drive adoption of financial products, and increase wallet share.

**About LEVERAGE** LEVERAGE, the service corporation for [The League of Credit Unions & Affiliates,](https://the-league.coop/) is the business services provider that leverages credit union system resources, relationships, and industry knowledge for optimal performance and sustained growth of its clients and business partners. It works to offer credit unions best-in-class products and services that result in reducing costs, maximizing results, and making the most difference.

**About Pulsate**

Pulsate is a mobile-first, personalized consumer engagement platform that helps financial institutions increase revenue and engagement through data-driven, highly targeted mobile marketing campaigns. Source: [The League of Credit Unions & Affiliates](https://the-league.coop/press-releases/2025/09.08.25-LEVERAGE-Announces-Strategic-Partnership-with-Pulsate-to-Transform-Member-Engagement-for-Credit-Unions.pdf)

## Related reading

-   Announcement Oct 14, 2026 [Pulsate and Arkatechture partner to bring data-driven engagement automation to credit unions and community banks](https://www.pulsatehq.com/news/pulsate-and-arkatechture-partnership)
-   Announcement Mar 10, 2026 [Pulsate CEO Sarah Martin Recognized as a 2025 Top Financial Technology Leader](https://www.pulsatehq.com/news/pulsate-ceo-sarah-martin-recognized-as-a-2025-top-financial-technology-leader)