Featured Resources

Your mobile app is the consumer’s financial command center. Transform generic push notifications into a meaningful, proactive pieces of guidance and move from being "just a bank" to being a "financial coach."

By adhering to these Dos and Don'ts, your credit union or community bank can move beyond basic digital communication and deliver the truly proactive, individualized service that sets you apart

Pulsate CEO Sarah Martin on 2026: AI that turns data into action, CAC rising, and why mobile-first retention is the smartest growth play for community FIs.

Banks and credit unions must stop acting like once-a-year guest and instead become everyday, hyper-personalized, supportive partners to their accountholders if they want to build real loyalty and retention in 2025 and beyond.

To win Gen Z in digital banking – and outrun megabanks and neobanks – community financial institutions must deliver mobile-first, AI-personalized experiences that remove friction, build trust, and reduce churn.

Pulsate’s platform now utilizes AI recommendations and auto-generated on-brand creative, along with enhanced integrations—so CFIs act faster, engage inside digital banking, and grow with far less manual lift.

Most FIs treat their mobile app like a teller line — fine for transactions but fatal for growth — so it must become a personalized, data-driven sales channel that turns the digital branch from cost center to profit center.

Ever feel like your phone is eavesdropping on your conversations? Like, you’re casually chatting about needing new running shoes, and BAM! Suddenly, your social media feed is flooded with ads for every sneaker brand under the sun.

True story about my own geofencing experience for you: It was several years ago, just before my wife’s birthday, and I was trying to come up with something nice to give her.