GoWest Solutions Partners with Pulsate to Help Credit Unions Drive Digital Growth

Seatac, WA (August 20, 2025) – GoWest Solutions is proud to announce a new partnership with Pulsate, the intelligent member engagement platform purpose-built for credit unions. This collaboration is designed to empower GoWest credit unions with advanced tools that personalize digital engagement, boost product adoption, and strengthen member relationships across digital banking channels.

Empowering Credit Unions with Real-Time Digital Engagement

Through this partnership, GoWest credit unions will gain access to Pulsate’s platform, a powerful solution that leverages real-time member behavior and intent signals to uncover high-impact growth opportunities.

With Pulsate, credit unions can connect with members through personalized, targeted messaging delivered directly within their mobile banking apps and online banking platforms — meeting members where they already are, with timely, relevant offers and insights.

“Our credit unions are constantly seeking innovative ways to connect with members digitally,” shared Cameron Smith, Chief Growth Officer at GoWest Solutions. “Partnering with Pulsate gives them the tools to do just that — at the right time, in the right place, with the right message.”

Proven Results, Credit Union Focus

Pulsate is already delivering strong results for credit unions across the country, including:

• Increases in loan application conversions
• Greater adoption of deposit products
• Growth in eStatement enrollment

Designed specifically for the needs of credit unions, Pulsate’s platform ensures secure, timely, and personalized communications that enhance the digital banking experience — without adding friction. Please reach out to your GoWest Solutions Team for more information.

About GoWest Credit Union Association 

GoWest Credit Union Association is the trade association representing credit unions in Arizona, Colorado, Idaho, Oregon, Washington, and Wyoming. GoWest advocates on behalf of nearly 300-member credit unions, and their 17.4 million consumer members.

About Pulsate

Pulsate is a mobile-first, personalized consumer engagement platform that helps financial institutions increase revenue and engagement through data-driven, highly targeted mobile marketing campaigns. Pulsate works with over 270 credit unions and community banks, reaching 20 million consumers.

Source: GoWest Credit Union Association