How Leaders Credit Union grew eStatement signups

Leaders invited members to sign up for eStatements right after they logged in to digital banking.

Leaders Credit Union
+28% eStatement enrollments in 30 days, year over year
Platform
Candescent
Channels
In-app messages

The challenge

Some account holders hadn’t signed up for eStatements.

What the team did

The team used account data from its core to find them.

The result

About $2.6K projected annual savings

The impact was immediate. We saw a clear increase in eStatement enrollment, which translated directly into reduced postage costs and a more efficient way to engage our account holders.

Scott HeitDirector of Marketing and Digital Strategy, Leaders Credit Union

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